How Do Blogs Help With SEO?
Should You Create A Blog?
Why do blogs help with SEO? Well, blogs are written by regular people like you and me, who happen to have a passion for whatever it is that they're writing about. This passion translates into more readers wanting to visit your website.
A blog can be a place where people can express themselves and let the world know what they think and feel without being too loud or obnoxious about it. In fact, some bloggers might even consider their blogs more of personal expression than a website would be.
When a blogger decides to start writing about a certain topic or interest, he or she will obviously want to do so in a way that the information will appeal to readers. Always focus on asking what your readers are curious about, or more appropriately after you finish writing a post ask your self, 'why would anyone care to read this'?
One way to do this is to write about things that are closely related to the topic, but in another context. For instance, a blog about cooking can discuss the best recipes and ingredients and use a search engine to find them.
This is obviously done in an effort to gain visibility in the eyes of search engines, which will ultimately lead to traffic and SEO for your site. What ever you choose to write about, it's best for the search engines if all of your blog posts are about a single theme. Using the example above, if your blog is about cooking, writing a post about a Ford Mustang doesn't fit.
The key to successful blogging is to make sure that the blog itself is written well and clearly and is able to draw visitors in based on the content. Search engines look at blogs as mini websites, which helps them understand what each blog post is about.
It's important that a blog is written well, because search engines have algorithms (ranking factors) that they follow. If a blog isn't up to par when it comes to its content, then it has a better chance of not ranking well.
The main takeaway is that a well written blog that is created with passion and is consistent will increase your visibility online...and that is the overall goal of SEO.
