SEO Consultant London - Digital Marketing Specialists

It depends. Link building is one of many important aspects of SEO and Googles Algorithm and it will help you rank higher. 

However,  this is often confused with building as many links as possible. Which at best will only produce quick results or short term success. Understanding this is important.

A single high-quality link can be more effective than hundreds of poor quality ones.

We recommend that brands plan their outreach efforts in order to build authority backlinks. We don't focus on speed.

Authority is what matters at all levels and in every aspect of SEO.

A blog is a fantastic way to improve visibility, and an easy way to deliver knowledge and professional advice to your industry. We highly recommend every website has one. It works for SEO as long as the information you provide is relevant to your audience.

It's also a great way to provide free daily, weekly, or even monthly updates about issues that are extremely important to your visitors.

If you are a local business, this is a great way to let search engines know that you are dedicated to providing the best user experience for customers.

Our SEO experts will discuss the best way to approach using  a blog and creating a successful content strategy that generates leads.

Google does not look to see if your website looks better than your competitors in landscape mode, however they will look at if users are leaving your site without taking action and use those details to support their positin to not rank your site.

It's imperative to take a full assesment of how users are interacting with your pages. 

User experience, not image is what Google takes into account. This is especially true for ecommerce brands

If you want to be competitive, brands should focus on providing a better expereince than their next competitior and save the money on design. 

Local SEO consulting is a great way for small companies and websites to gain an edge over their competitiors. 

This apporach to SEO ensures that you will not only increase the number of people that call your business, but it also is great at increasing the  number of people that will buy from you as well.

While it's not hard, it is a slight variation on some SEO tactics, so get in touch and we can explain more.

There have been reports that show that a person will trust online reviews or testimonials as much as they trust the advice from a friend or family member.

Reviews are a great way for a business to understand what a customer thinks.

As well this is a great way for users to research a business and understand what another person experienced before they purchase.

Were your skills fully displayed? Were you professional? Were you fast? Are there opportunities to improve your offering. 

Reviewing this data throughout the year will give you an advantage over any competitor.

Video marketing is a topic for another day, however it is a great way to speak to your target audience and adding one to your website will offer a tailored experince.

Keywords represent what your users are thinking at any given point in time and how many time they search each month. 

You should think of keyword research like market research. The more you know the keywords or terms  that users are using an why the easier it is to help them find what they are looking for. That's it. Again, it's not hard and we've helped loads of businesses track what prospects are looking for online.

It's a common misconception that Google is the only search engine, and that SEO is about Google. SEO is about improving a sites visibility. 

The same SEO techniques can be used to increase the visibility of your Facebook business page on Facebook.

Or your Amazon product listings on Amazon. Basically any of the leading web properties can be optimised using best practices. To find out more meet with our SEO consultants to learn about our step by step.

As with anything, your SEO results largely depend on what you put into it, and what your overall business goals are. 

It doesn't matter if you choose an SEO agency, an individual freelance SEO consultant, or an excellent in-house staff member. What matters more is what are you hiring them to achieve, and do you believe they can run your campaigns to achieve those targets and improve your position.

If you're a small business owner, working with a freelance SEO consultant can be a great way to get started with search engine optimization. You'll get one-on-one attention and can ask as many questions as you want to help you understand the process and what's involved.

However, if you're serious about growing your business and want to see real results, an agency is going to be a better fit than a freelance SEO consultant. Agencies have the resources and manpower to scale your campaigns and drive more traffic and leads than an individual freelance SEO may find difficult.

When you're ready to take your search engine optimisation (SEO) to the next level, contact Background Marketing and let us show you what we can do. With our SEO consultancy services, we'll help you achieve your business goals and take your traffic and sales to new heights by highlighting the long term best SEO strategies available to help your company see some success.

Still, have more questions about choosing our SEO agency? An SEO expert consultant would be happy to chat with you and answer any questions you have about search engine marketing and marketing strategies. Contact our London UK specialists today.

If you don't have a secure website fix this now. This basically means changing the http at the beginning  of your domain to https.

Without getting to technical, the https domain  change will show the secure lock symbol in the search bar, and ensure to everyone that visits that you are running a secure site.

 Is your website outdated? Does it need a fresh, new look? Are you struggling to attract visitors and generate leads? If you answered yes to any of these questions, then it's time for a website makeover from Background Marketing.

Websites are like cars - they need regular maintenance and occasional upgrades to stay in good condition. And just like with cars, if businesses neglect your maintenance they will eventually break down and stop working properly.

That's why Background Marketing offers website makeovers for small businesses and this starts with understanding user experience first. We'll take your old, outdated website and give it a new lease on life. We'll update the website structure, add new content, improve the user experience, and make sure all the technical stuff is up-to-date.

We'll also make sure your website is optimised for search engines to help you improve your ranking results in Google so you can start generating more website traffic, leads and sales.

If you're ready for a website makeover, contact us today and we'll get started on giving your company the attention it needs.

As a small business owner, you may want to hire an SEO consultant to help improve your website's traffic and search engine rankings. But what exactly is SEO consulting? And what can SEO consultancy services do for your business?

SEO consulting is the process of working with an experienced search engine optimisation expert to assess your website's strengths and weaknesses and develop a plan to improve your site's visibility and ranking in the search engines. An SEO consultant can help you with everything from on-page optimization to link building and keyword research.

If you're serious about increasing your website's traffic and search engine rankings, then an SEO consultant in London can be a valuable asset to your business. Contact us today.

Technical SEO, search engine optimisation, is the process of optimizing a website for search engines with the goal of improving the visibility and organic traffic of the website. 

Technical SEO includes on-page optimization, such as optimizing title tags, meta descriptions, internal linking,  and keyword research, as well as off-page optimization, such as link building.

The first step in any technical project is to SEO audit the website. This will help you to identify any SEO issues that may be holding back the website from achieving its full potential. 

Once the audit is complete, you can then begin implementing technical SEO best practices to improve the site's visibility and organic traffic.

Some common technical SEO issues include:

• Duplicate content
• Broken links
• Redirect chains
• Site speed
• Meta tag issues
• Title tag issues
• Robots.txt file errors
• sitemap errors

If you are not sure how to fix these SEO issues, then you should hire an experienced SEO company to help you. At Background Marketing, we have a team of SEO experts who can help you to fix any issues on your website. 

We will also help you to implement SEO strategies to improve your site's visibility and organic traffic. Get in touch today to get started.

Search engines are the backbone of the internet. They are what make it possible for us to find the websites and information that we are looking for. But how do they actually work?

In order to understand how search engines work, we first need to understand how they index websites. When a website is first created, it is added to the search engine's index. The index is a database of all the websites that the search engine knows about.

The search engine then uses special algorithms to rank the websites in the index. These algorithms take into account things like the website's popularity, relevance, and authority. The higher a website ranks in the index, the more likely it is to be shown in the search results.

When someone searches for a keyword or phrase, the search engine looks through the index for websites that match the query. It then shows the results to the user, in order of relevance.

The process of ranking websites is constantly changing, as the algorithms are constantly being updated. This is why it is so important for website owners to stay up-to-date with the latest changes in the SEO industry.

Hopefully, this has given you a better understanding of how search engines work. If you want to learn more about SEO strategy and how to improve your website's search engine rankings, be sure to check out our free SEO blog!

Yes, you can do SEO yourself. However, it takes a lot of time, effort and knowledge to do it effectively. It's also important to keep up with the latest trends and algorithm changes. If you don't have the time or expertise to do this, then it's worth considering hiring a London SEO company with Google expertise to help you improve your rankings.

As a small business owner, you know that local SEO is vital to driving more traffic and generating more leads and sales. But what if your current SEO campaign isn't getting the results you need?

That's where our team of experienced SEO consultants come in. We can help you create effective local SEO campaigns that get results.

We start by identifying your specific goals and then develop a customized SEO  strategy that is designed to achieve those goals. We then implement our proven SEO strategies and track the results to ensure that you are getting the most out of your campaign.

If you are ready to take your SEO campaigns to the next level, contact us.

If you're like most small business owners, you know that social media marketing is important but you just don't have the time to do it yourself. That's where we come in.

At Background Marketing, we specialize in helping small businesses grow their online presence. We can help you with everything from creating and managing your social media accounts to developing and implementing a social media marketing strategy that gets results.

If you're ready to take your social media marketing to the next level, contact us today. We'll be happy to discuss your specific needs and develop a customized plan to help you achieve your goals.

The cost of SEO can vary depending on the competitiveness of your industry, the state of your site, your current Google position in the search results, target keywords, current SEO strategy (if any) and the desired results. 

Generally, most businesses should budget £1000-£9000 per month for SEO services, however, budget services are typically available depending on your needs and the SEO services you choose. 

However, if you have a large business or are in a highly competitive industry with established competitors, you may need to budget more. Contact our reputable SEO expert to get a customized quote based on your specific needs from one of our qualified SEO specialists.

Yes - we definitely help with SEO copywriting, creating a content plan and content creation! In fact, those are some of our most popular services. 

We understand that creating compelling, engaging content is essential to driving traffic and growing your business online. That's why we offer a full suite of content services to help you get the most out of your online presence.

Whether you need help coming up with ideas, writing the actual content, or getting it published and distributed, we can assist you. 

We'll work with you to ensure that your content is keyword-rich and optimised for search engines, while still being interesting and engaging for your readers. Contact us today to learn more about

Digital marketing training can help businesses to better understand how to use digital marketing tools and techniques. 

It can also provide employees with the skills they need to be more effective in their roles. 

However, it is important to consider the cost of education and whether it is worth the investment for your business.

Some factors you may want to consider include:

- The size of your business and your marketing budget

- What type of education is available

- Whether you have the internal resources to deliver teaching effectively

- The expertise of the trainers

- How long the teaching will take to complete

 Ultimately, it is up to you to decide whether digital marketing training is worth the investment for your business. 

If you think it will help you to achieve your marketing goals, then it is worth considering. However, if you are not sure whether it will be beneficial, then you may want to consider other options. 

There are many different ways to market your business online, so you can always experiment and find what works best for you, or just speak with one of our SEO agency strategy experts today.