What Is Call Tracking?
Call tracking services are a great way to monitor your advertising efforts and to determine whether potential leads are converting for your organization. Many companies spend thousands on marketing budgets and wonderfully intricate advertising campaigns only to be let down by poor customer service.
No matter how much money you throw at your advertising plan, at some point you or a representative of your company will need to speak with your consumer. The quality and attitude of the person answering the phone will usually be the difference of whether someone will do business with you, or whether they will advise other people not to do business with you.
By using call monitoring software numbers we are able to monitor the language your business is using, and to offer proven tactics to help your company confidently engage with the public while building a strong brand reputation.
What Are Call Tracking Numbers, and Why Are They Important?
These are individual numbers that can be placed on your various promotional channels and then linked to your main company telephone number. Imagine the possibilities. You will be able to easily measure your SEO ROI for all of your advertising efforts.
No more questions on does social media really work. No need to wonder if you should be doing video marketing. By using a system to track calls you will always be in control of your marketing, and you will always be in a position to positively grow your business. This approach is easily the most under utilized aspect in online advertising, however with the ability to track and measure every aspect of your online and offline campaigns, it is easily the most important thing you can do for your business.
Background Marketing offers low cost solutions and monitoring to help you grow your companies revenue, contact us today to hear how we can help.